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How to Avoid Business Communication Blunders

Your business journey has ups and downs. As you navigate this business excursion, one power that you must have is Communication. It’s the secret sauce that makes or breaks a business.

Here are some common communication mistakes that business owners make. They are easily preventable.

The Jargon Jungle:

Image that you are in a meeting and the speaker is dropping acronyms left and right. As you look around, you see puzzled faces around the conference table. Oh no! The speaker is drowning the audience in a sea of industry jargon. The overuse of such jargon serves to alienate your audience rather than engage them.

Promise yourself to use simple language. If you must use an acronym, tell people what it stands for.

The Mic Monopolizer:

Loving the sound of your own voice, eh? Communication is a two-way street, and dominating the conversation will not endear you to your listeners. Listen actively. Encourage others to speak, share ideas, and voice concerns. Set the stage for lively dialogue and watch the magic of Effective Communication happen.

The Silent Star:

Do you ghost your customers and colleagues? Ghosting refers to the vanishing act that some business owners employ. They don’t respond to emails or text messages, skip meetings, are unreachable, and appear to vanish into thin air. This sends a dreadful message. Timely responses are key. Be responsive. It’s important.

The Word Salad:

Have you ever received an email or memo that was so convoluted and filled with excessive verbiage and ambiguous clauses that you were confused and frustrated? The answer here is: keep it simple, clear, and concise. Make the point. There’s no need to drown the reader in a linguistic shower.

The Non-Verbals:

Words are important, but non-verbal cues are even more critical for effective Communication. Body language, facial expressions, gestures, and tone of voice speak volumes. It’s true that actions speak louder than words!

Communication is the heart ❤️and soul of your business. Avoid these common mistakes to develop your communication skills. Make every conversation count.

Join me for Coffee with the Coach ~ a series of free, virtual mini-seminars on the topic of Effective Communication. Can you think of anything in your business that doesn’t require Communication?

Register here: https://my.lanebc.com/coffee-with-the-coach

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The Challenge Takes Courage

Same Old Thinking Same Old Results PhotoIt takes courage to call a spade a spade. If you decide to step up and get honest about what is really going on, you risk people not liking what you say, criticizing you for kicking up dirt, and becoming defensive about their own low octane game.

If you observe an addict, you will see someone who denies the problem. They prefer to keep things status quo. If you challenge the addict, they will vehemently deny that the problem exists. They will make you the problem, even though you’re trying to help them stop their addiction.

There’s a payoff for lying to oneself. You don’t need to change. Everything is perfect as it is.

Or is it? Read more

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Be A Connector

Be a connectorHave you ever gone to a networking event and just took a look around the room? What did you see?

Groups of people talking while others are seated at a table, munching on appetizers or nursing a drink or talking on their phones. Much of the time the groups are people who work together. By contrast, the people at the tables are usually nervous about being there. They are trying to look busy and hope that this will communicate that they aren’t available for conversation.

Go over to a table and introduce yourself! Help them break the ice. Make life a bit easier for them. And, if you are, by chance, a bit nervous yourself, you can overcome your nerves with your intention to be of service to those who are more nervous than you! This is a trick that I used for years to get myself into networking events. Usually people are very grateful for help in getting introduced and into a conversation.

Be a connector. That’s what networking is all about – building relationships. You will be remembered by the introverts at the table because you helped them feel less isolated and welcomed!  The feeling that you belong and are welcomed goes a long way and is so appreciated.

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Referrals Are Built with Attention

Build RelationshipsIt’s no secret that referrals and opportunities come to us through other people. No one relishes appearing salesy, and cold calls are out of the question. So referrals are critically important for building a business.

There are easy ways to build a solid referral-based business, and there are other ways that are neither easy nor productive.

The easy way requires that you build, connect and nurture relationships. If you ignore the people you’re connected with, Read more

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Make Your Networking Pay Off

Networking Pay OffNetworking is considered the most cost-effective way for small businesses to gain visibility and attract business. Networking is 7 times more likely to generate new business than all other methods of marketing.

Here are some ways to make your networking pay off.

Be selective about the organizations you join and decide to be an active member. Don’t make the mistake of paying for a membership and then never showing up! Read more

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The Nutty Networker

NuttyNetworkerA search on Amazon for “business networking” produces nearly 10,000 results. So many gurus claim to have “the answers” to networking. And there are plenty of nutty suggestions promoted by some of these professed experts.

One such suggestion is: “Network as much as you can! Get off the couch and fill your calendar with as many events (especially free ones) as you can squeeze in. You’ll meet lots of people, collect scores of business cards, and appear to be very busy. Read more

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The Ninja Networker

Being a Ninja takes a commitment! Ninjas use their masterful skills to move stealthily. If you are to be Ninja-like in your networking, you will develop the following skills:

  • Make good decisions about where to show up to network. This is a prime skill. Showing up at any and all networking events does not demonstrate good and wise decision-making. Seek out those events where your target market shows up. Make sure the networking events you attend are composed of people who can use your products or services, or are good referrers to your target market. To do otherwise is to waste your valuable time and resources.

Read more

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It’s All About The Follow Up

follow-upOne of the top motivators for networking is to meet new people and make connections, right? As business owners, we know that expanding our network of relationships will help our business grow.

Building a successful network takes more than a series of meet-and-greet events. When your networking is integrated with your daily marketing activities, it can be simple and easy – natural. Your consistent investment of time after each networking event will pay off in big ways for your business if you make it a priority. And, that time investment requires a plan.

An example of ”no plan” comes to mind. Jeff (not his real name) participated in a large trade show and collected contact information of potential clients for his custom and make-over kitchen business. He collected over 300 contacts during the show. When I asked Jeff several months later how much business he had generated as a result, Jeff said, “zero”! Read more