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Year: 2017

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  • 2017
Referrals

Referrals in the Business Game

December 5, 2017Lorraine Lane

When business owners are asked how they build their business, 99% of the time they say, “Referrals, of course!”. This is no surprise since most small businesses don’t have a huge marketing budget. Instead, most subscribe to the idea that networking generates
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General

Update Your Business Plan For 2018

December 4, 2017Lorraine Lane

Simply stated, a Business Plan describes how your business creates and delivers value. Of course, if you are to achieve results, your Plan must be put into ACTION. “It’s not enough to talk about it…you must ask HOW and WHY!” — Inc,
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Customer Service

The Cost of Bad Customer Service

July 20, 2017Lorraine Lane

By The Numbers 78% of consumers have bailed on a transaction or not made an intended purchase because of a poor service experience. Source: American Express Survey, 2011 3 in 5 Americans (59%) would try a new brand or company for a
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Marketing

Are You in the “All Over the Map” Trap?

June 10, 2017Lorraine Lane

Whether you’ve been in business for many years or just starting out, target marketing is an approach you must use. It will save you time, money, frustration, and aggravation, and it will help you develop a marketing message. Define Your Niche No
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Marketing

It’s Not Procrastination At All

March 7, 2017Lorraine Lane

Well, not really procrastination, but rather about delay, which is so often mistaken for procrastination. Consider a major league baseball slugger at bat. The ball is barreling at him at maybe 95 miles per hour, enough to solidly intimidate most of us.
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Marketing

Procrastination: Celebrate It!

March 5, 2017Lorraine Lane

Did you know that March 5th – 11th is National Procrastination Week? Let’s celebrate procrastination. Embrace your ability to procrastinate. Rather than see procrastination as a fault or weakness, notice how it might actually be a strength and skill. Most popular advice
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General

It’s February…what does that mean?

February 6, 2017Lorraine Lane

Thoughts from from the writings of Robert Fritz, author of The Path of Least Resistance. We have completed one month of the year, 2017! Hurrah for us! The beginning of a month is a good time for both reflection and inspiration. Reflection
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General, Marketing, Relationships

It’s Personal

January 23, 2017Lorraine Lane

All experiences are personal. Each of us has our own story about every experience. Have you ever noticed that two people can be in the same situation at the same time, and still tell different stories about the experience?

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Recent News

Are You Feeling It?
8 Aug
General, Gratitude, Recent News, Relationships, Tips

Are You Feeling It?

8 Aug
Recent News

It’s Contagious

people want to trust
21 Jun
Recent News

People want Trust

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